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About Us



No one knows more about being a Champion than we do, it’s in our name.



For over 110 years, the iconic Champion® brand has been a world leader in the manufacture of spark plugs for every kind of combustion engine. From innovation aviation technology to a tradition of motorsports dominance, the Champion brand has been a part of product development in every type of engine. As a powerful symbol of performance driven quality, this experience and commitment has led to design enhancements that optimize the performance of every spark plug we make. 

Proven expertise in engineering and manufacturing OE components and subsystems for the world’s major automotive manufacturers, as well as success at the track, translates into innovative maintenance solutions for professional repair technicians, do-it-yourselfers and performance enthusiasts. We understand the importance of OE fit and form replacement parts; we know our parts adhere to the industry’s toughest standards — and to yours. Do more than just service your machine, Champion it.





There's a Champion In Here

Champion continued the winning tradition; launching our expanded line of light maintenance products Nationally. Everything from filters, batteries, lighting and our iconic spark plugs; giving you the opportunity to not only service your machine, but Champion it.


Champion Wiper Blades

Champion Rains Supreme

Already covering almost every car, Champion relaunches its entire windshield wiper portfolio in Aerovantage and Easyvision. Drawing on our extensive OE experience and history of innovation, Champion offers a complete line of rain-loving wipers - for every type of customer.


Champion Wiper Blades

Pace Award Winners

Our groundbreaking Bayonet Connection System for flat blade wipers received a prestigious Automotive News Pace Award. The award recognizes innovative design and technological advancement in automotive.


Spark Plugs

F1 Two in a Row

Spaniard Fernando Alonso became F1's youngest ever victor in 2005, in his Champion-sparked V10 Renault, aged just 24. He then fought off Michael Schumacher and Ferrari in 2006, to retain his title with Renault and Champion.


Champion Wiper Blades

Eurostar Speeds Ahead

The Channel Tunnel between the UK and France paved the way for a new breed of train. Eurostar can hit 300kph on its journey from London to Paris - a huge test for its components, including the Champion wipers on the front screen.


Champion Igniters

Land Speed History

On October 4, 1984, history was made, Richard Noble drove the extraordinary gold aero-engined Thrust 2 across the Black Rock desert to become the fastest man on earth. Fired by Champion ignitors, the vehicle achieved 633mph.


Spark Plugs

Le Mans Victory

Against the might of Porsche, Renault's little 2-litre Alpine A442, with the help of half a dozen Champion spark plugs and the divine skills of Didler Pironi and Jean-Pierre Jaussaud, were victorious at Le Mans.


Champion Igniters

Concorde Takes Off

Everything about Concorde was exceptional. It cruised at twice the speed of sound, at an altitude of up to 11 miles. The four Rolls-Royce/SNECMA Olympus engines with Champion igniters, each provided more than 38,000lbs of thrust.


Champion Spark Plugs

Ford Model 'Tin Lizzie'

Launched in 1908, the Ford Model T ('Tin Lizzie') is the car considered to have introduced automotive ownership to the masses. Famously available in 'any colour you want as long as it's black', the Champion sparked Model T became one of the most significant vehicles in history.


Champion is Born!